Hand out some Dropcards this summer.
Remember merch tables? They are these wooden, sometimes plastic objects that display your band’s merchandise for people who like your music and want to buy some stuff. Sometimes they hold t-shirts, LP’s, and various items with your bands name printed on them. I recently visited some of these at a music festival this summer and was happy to see a lot of Dropcards sprawled out with signs that said “Take one, they’re free”.
One of the most important things we can do as musicians is promote own music. Obviously you see the value in your art and by telling people about your shows, upcoming albums and updates they are kept interested in what you’re doing. Of course it’s important to build a fan base online and eat breath and sleep social networking sometimes, but it’s important to remember the other side of the spectrum. It’s called real life.
Have some human interactions and hand out some Dropcards at your next show. It’s fun.
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